Cutting Edge Event Hard to Swallow at Branson Ripley’s Odditorium


World Sword Swallower's Day to be celebrated at Ripley's.

The 4000 year old art of sword swallowing will edge its way into the Branson Ripley’s Believe It or Not! Odditorium (Ripley’s) on February 22. There are only a few dozen full time professional sword swallowers left and 20 of them will be partnering with Ripley’s to celebrate the “7th Annual World Sword Swallower’s Day” which was started by the “Sword Swallowers Association International (SSAI)” and co-sponsored by “Ripley’s Believe It or Not!” “We established ‘World Sword Swallower’s Day’ to honor this ancient art and recognize the few people in the world who can do this,” explains Dan Meyer, a sword swallower whose amazing feats have been chronicled by Ripley’s Believe It or Not!

Each of the “20 sword swallowers will risk their lives when they ‘drop swords’ at Ripley’s Believe It or Not! Odditoriums around the world on February 22. In all, more than 125 feet of solid steel will go down the hatch – hopefully without a scratch!” Professional sword swallower Sandra Kallich, known as “Bob Zilla,” will demonstrate her sword swallowing skills at a free performance at the Branson Ripley’s starting at 2:00 PM.

“Some people call Ripley’s Believe It or Not a ‘museum’ and some an ‘odditorium,'” said Tammy Johnson, the Director of Operations for the Branson Tourism Center. “One thing everyone seems to agree on however, is that from activities like ‘Sword Swallower’s Day’ to its distinctive look and the unique exotic exhibits it displays, Ripley’s provides Branson visitors with a unique, interesting and fun filled attraction in which they are “guaranteed” to experience the unusual,” she adds.

Ripley’s distinctive earthquake damaged design is one of the most photographed buildings in Branson. The oddity of the building’s design is just a hint of the excitement that awaits its guests. John Dixon General Manager of Ripley’s said, “Our slogan for this year says it all, ‘Odd is in, trust us we are the experts.’ We have over 400 exhibits that are a collection of the odd and interesting things that Robert Ripley collected throughout his life and a lot of other cool fun filled stuff such as the slanted room, vortex, optical illusions, unique collections and interactive activities.” Dixon said that two of his personal favorites are the shrunken head because it’s “odd, creepy, cool and there’s not a lot of them around” and, just recently added, a giant 14 foot “Incredible Hulk” made out of car parts.

Ripley’s truly does have something for everyone, takes about an hour and a half to go through, and is open 365 days a year. For additional information on “Sword Swallowers Day,” the Branson Ripley’s Believe It or Not! Odditorium or for information or tickets for any of Branson’s shows and attractions or for lodging arrangements please feel free to contact the Branson Tourism Center by calling 1-800-785-1550 or through its website,


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